Onboarding completion rate
Verified project outcome Web Design · 2024
Orbit SaaS Onboarding Redesign
A redesigned first-run onboarding flow that gets new users to their first meaningful action faster.
CLIENTOrbit SoftwareSaaSOnboardingProduct Design
FEATURED CASE STUDY2024
+52%Onboarding completion rate
-38%Time to first value
+19%30-day retention
THE PROJECT AT A GLANCEA focused response to
A focused response to
a meaningful challenge.
Strategy, design and technology came together around one clear objective: create a better experience and a measurable business result.
Time to first value
Verified project outcome30-day retention
Verified project outcomeThe Challenge
Orbit Software was losing nearly half of new signups before they completed setup, with no clear guidance through the product.
Our Solution
We mapped the ideal activation path and redesigned onboarding as a guided, progress-tracked flow with contextual tooltips.
FROM STRATEGY TO REALITYBuilt collaboratively.
Built collaboratively.
Tested against the goal.
Every decision was made in the context of the people using the experience and the team responsible for growing it.
HOW THE WORK CAME TOGETHEROne connected
One connected
delivery system.
Four connected workstreams kept the project strategically focused, creatively coherent and technically dependable.
Discover
Audience, business goals and technical constraints were aligned before production.
Shape
The experience and visual direction were explored through visible prototypes.
Build
The approved system was produced, integrated and tested carefully.
Grow
Launch data and real behavior created a roadmap for continued improvement.
PARTNER STORIESResults matter.
Results matter.
So does the experience.
Partnerships built with direct communication, visible progress and senior attention.
HAVE A SIMILAR AMBITION?Let’s create your
Let’s create your
next success story.
Bring us the challenge. We’ll help turn it into a clear, high-performing digital experience.
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